
Hello!
I'm Justin, an ESG strategy and sustainability consultant based in Hong Kong.
Passionate about creating solutions for a sustainable future.
Work and Services
Sustainability Copywriting and Editorial
Every sustainable business has a story to tell. I help you craft yours. From thought leadership editorials to engaging website copy, I'll bring your sustainability vision to life.My work on ESG, green finance, green buildings, and sustainable practices has been featured in various leading publications dedicated to sustainable development.
List of Publications
Earth.org (International Think Tank)
Futurarc (Leading Voice of Green Architecture in Asia Pacific)
Please contact me via email regarding freelance writing opportunities and requests.
ESG Strategy and Sustainability Reporting: Build a Resilient and Responsible Business
From developing your sustainability strategy to crafting compliant and compelling reports, I offer end-to-end ESG and sustainability solutions. I have a proven track record of success, having worked with 10+ organizations across diverse sectors – from airlines, multinational conglomerates to financial institutions – to deliver bilingual (English & Chinese) Sustainability Reports that meet the latest international and local ESG reporting requirements, GRI Standards, and TCFD recommendations. I also specialize in sustainability strategy and double materiality assessments, helping companies identify and prioritize the ESG topics that matter most.View my sustainability portfolio below!
Navigating the ESG Landscape:
Market Research & Strategy
Navigate the evolving ESG, green finance, and circular economy landscapes with confidence. I provide market research and strategy development that delivers actionable insights, helping you build a resilient business for the long term.
Case Study
Green Finance Market & Institutional Design Study

Developing a Green Finance Centre in Hong Kong in the Context of Green Development of the Guangdong-Hong Kong-Macao Greater Bay Area
THE CHALLENGEGreen finance is a global phenomenon, but its interdisciplinary nature requires deeper research to inform effective policy. This three-year project aimed to bridge this gap by providing crucial policy research support to the governments of Hong Kong and the Greater Bay Area. The interdisciplinary nature of green finance requires synergistic collaboration to fully understand and address the complex challenges involved1. This IPP-based project was a collaborative effort with PICO, the Financial Services and Development Council, China Emissions Exchange Guangzhou, and China Emissions Exchange ShenzhenTHE APPROACHWe employed a "Think-and-Do" approach, combining rigorous research with the development of technology prototypes and proof-of-concept financial products, in collaboration with industry partners and government units. This first-of-its-kind study addressed critical issues pertaining to green finance on an unprecedented scale.THE OUTCOMESThis research project advanced the intellectual frontier of green finance and directly benefited government and industry stakeholders by:
Assessing environmental risks on financial markets;
Developing climate risk modeling insights
Analyzing green infrastructure financing.
Exploring green finance enabling technologies.
Advancing talent capacity building.
Evaluating green finance policy effectiveness.
Digital Plastic Exchange Market Feasiblity Study across ASEAN region

CLIENT
The client desired to conduct a market entry and feasibility study to assess the viability of a global commodities exchange for plastic recycling within various countries across the ASEAN region.APPROACH
Engaging with this feasibility and market entry study, I conducted market and policy research, engaged external experts and stakeholders including circular economy specialists, government officials and recycling factories and facilitated consensus-building workshops to assess the overall feasibility in key markets including Thailand, Philippines, Taiwan and Bangladesh. I helped devise strategic recommendations for actionable short and long-term initiatives (i.e. business development opportunities, partnership synergies) moving forward in order to advance the client's platform within these countries.OUTCOMES
We helped onboard 30 key buyers and sellers from our selected countries onto the recycled plastics exchange through our market assessment study that also acted as several key strategic business development opportunities.
Read my CV and explore my Etsy store for more information on my work!
About
I'm a consultant specializing in ESG and sustainability, offering a comprehensive range of services from strategy and reporting to disclosure advisory, copywriting, and research. I'm also a solutions architect, providing market research to drive your business development and ensure long-term market feasibility.
Companies WOrked with
Contact
Ready to realise your ESG and sustainability vision? I'm available for consultations and happy to answer any questions you may have. Reach out below!